We are looking for a digital commander of our digital and online properties including newscasts, interactive, online, mobile and social to make sure our overall vision, philosophy, and brand strategies are executed in all platforms. Must be strong at multi-tasking and attentive to the details, but also must possess solid people/management skills.
You will be responsible for overseeing the station’s digital content, primary website, mobile applications, social media initiatives and contesting to meet the station’s audience and digital revenue goals. Has day-to-day responsibility for home page, newsletters and portal programming of the station’s primary websites including wgno.com and its News programs WGNO News and News with a Twist. Oversee writing and distribution of news headlines with use of search (SEO) strategies. Also oversees new online strategies, projects and rollouts that require newsroom and station wide coordination and training. We are looking for creative thinkers, who can enterprise beyond the news of the day and help expand our online presence by promoting digital content along with breaking/trending news and severe weather coverage. Solid leadership and effective management skills are critical for success.
The position also manages the social media efforts in the local market to achieve strategic audience objectives and will work closely with the news and marketing staff promoting social media outreach and best practices, also provides training and feedback on how to use social media tools such as Facebook, Twitter, WordPress, live chats, local message boards, blogs and more. Creates local/viral content and social media initiatives that build relationships with local influencers and our virtual community.
Must be knowledgeable about the latest online news, technology and social media trends and tools and able to effectively share that knowledge. Technically savvy and able to quickly master and teach new processes and tools. Minimum 2 years’ experience preferred; undergraduate degree in multi-media, communications, journalism or related fields is desired. Ideal candidates must also be familiar with digital publishing and design, web-posting, non-linear editing, online contesting and have knowledge of social media who understands the importance of growing and maintaining a Facebook fan page and Twitter account.
If you have the goods—tell us. If you are news driven, bursting with creative ideas, and have the desire to be on a winning team, apply today! Send everything via snail mail or email to: Rick Erbach, News Director, News with a Twist, 1 Galleria Blvd, Suite 850, Metairie, LA 70001. Rerbach@wgno.com. Please do not call. EOE.