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Bounce music

CaptureBounce music is an energetic style of hip hop music which originated in New Orleans beginning in the 1980s.

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The Queen of Bounce is getting her own reality show!

Big Freedia has been taking local bounce music to a national platform over the last several years, and fans will soon get a behind the scenes look into Freedia’s life and music.

The reality show “Big Freedia: Queen of Bounce” premieres Wednesday September 18 on Fuse TV.

News with a Twist – 4/29/13

News with a Twist – 4/29/13

A New Orleans rapper is again getting national attention.

Mr. Ghetto first caught the world’s attention two years ago with his controversial ‘Wally-World’ music video.

It’s recently been featured on a nationally syndicated cartoon.

It’s become something of an urban anthem; introducing the world to Bounce, and placing the New Orleans man behind the music in the national spotlight.

“Words couldn’t even explain how I feel,” said rapper Robert Maize.

Robert Maize, a.k.a “Mr. Ghetto” said interest in his catchy Wal-Mart song started pouring in nearly two years ago, soon after the racy music video was launched.

First there were millions of YouTube hits, and then came the phone calls from TV executives with The Cartoon Network.

“They called and said the producers and all the writers and everything they love me and wanted to use it; and I’m a fan of their show I said go you know it was a no brainer man,” Maize said.

web_ghettoAnd finally this week, ‘Wally-World’ and Bounce were featured in an episode of American Dad, titled ‘Naked To The Limit.’

WGNO News Reporter Darian Trotter asked, “What was that like for you to see? It was just a blessing from God, Jesus Christ it was a blessing because I work hard, you know what I’m saying,” Maize said.

“Ghetto” would not talk specifics about compensation.

“(Laugh) its business, business, its business.” Trotter asked, “Laughing to the bank? It’s business,” Maize replied.

But it hasn’t all been easy street for the 26-year old.

New Orleans police say Maize got into it with his neighbor last August. He reportedly barricaded himself inside his home during a lengthy stand-off with the NOPD Swat Team.

It took tear gas to bring him out, then he posed for a  mug shot.

“Basically on that, just life you go through life,” Maize explained. “You live and learn you know what I’m saying.” “Sometimes you gotta go through negative to get positive.”

Now he’s focused on his music and the beginnings of what he believes are great things to come.

“I just want this to be an example for everyone that’s in New Orleans that no matter what, as long as you put God first and work hard, anything is possible you know what I’m saying,” Maize said. “Wally Wally World Baby! (laugh).”

Mr. Ghetto says he’s already been approached and is finalizing another national project.

Meet 10th Ward Buck. He’s known for speeding up the bounce beat and writing a book on the genre that’s become part of New Orleans. Vanessa Bolano has more.

“I do New Orleans bounce music, the fast paced, up tempo, shake your butt type music,” says 10th Ward Buck.

The 31-year-old has been on the bounce scene for 16 years. His passion for the music is so strong, he’s even come out with a book “The Definition of Bounce.”

“Bounce music is party music. Up tempo, fast paced, and what we do is take different sound effects and we may put it with an R&B song, country song, rock song, and we’ll make it our own. We may take a hand clap, a police siren, it’s all those different sound effects that make a bounce song.”

Actor and self-proclaimed bounce Lucky Johnson says, “It’s not gloomy. Whatever you’re going through you forget about it; kids are doing bad at school, my mortgage is due, I just wrecked my new car, who cares the beat is on.”

Bounce is all about the beat. Today’s tunes carry 90 to 110 beats per minute. Compare that to your typical hip hop song, it’s 50 to 60 beats per minute.

“The energy goes from your brain, to shoulders, to your chest, and to your butt, and that’s why it’s bounce. The name derived from girls shaking and dancing and bouncing their butt. I’ve been all around the world and I’ve seen nobody do it like New Orleans girls, when they shake, they shake,” exclaims Johnson.

Bounce was born in New Orleans in the 80′s. Actually 10th Ward Buck says bounce was born  in what used to the St. Thomas Housing project. He first heard the beats and saw the booty shaking as a child peeking out his back window, and from that time on it spread throughout his body like an infection.

Artists like Juvenile, and Lil Wayne caught the same cold while growing up in New Orleans, but changed their style when they made it big. 10th Ward Buck says he’s doing what he can to make bounce cross over, and as he writes in his book  “We’re going to stay fighting for the bounce movement.”

10th Ward Buck, Big Freedia, and a host of other artists want to invite you to a stage play “The Definition of Bounce: Between Ups and Downs in New Orleans” at the L.B. Landry Auditorium.

Friday, March 9th at 7PM

Saturday March 10th at 3PM & 7PM.

Doors open one hour before the show. Tickets on sale now for $15, $20 at the door. For more information call 504.913.5153 or click here.

The Wal-Mart Video… Some call it resourceful and entertaining… Others have labeled it distasteful and degrading to women.

Now the women in that video get a chance to chime in.

They are the women whose lower halves are now recognized around the world.

They are the women featured in the controversial Wal-Mart video; and they women who now have just as much to say about the YouTube sensation, as the court of public opinion.

“It’s degrading to women,” Rachel Lewis said.

“The ladies are disrespecting themselves by shaking on the camera in a store, where people shop,” Alexis Harris said.

Timothy Ward said, “What you gonna bring Bounce to Wal-Mart for?”

“This is what our generation is doing, we’re not doing it to disrespect anybody,” dancer Antionique Price said.

Meet Antionique Price, Stephanie Bertrand, and Kathryn Short. They’re members of the dance group SHAKETEAM; and they take their work seriously. They treat it like a 9 to 5 job.

“We do everything, clubs, parties, weddings, baby showers, we do it all because Bounce dancing is not everything we do, but it’s what we’re known for,” Price said.

“They’re always on time, they’re very professional,” Michael Cooper said.

Michael Cooper shot, “Hammer Time” at Home Depot.

And he’s taped some of the videos for SHAKETEAM.

“Any task you give them they’ll complete it,” Cooper said.

The girls say if they’re not doing a gig, they’re rehearsing for one; because the controversial style of dance known as Bounce is not easy.

Mr. Ghetto’s manager jokingly pointed that out last week.

WGNO News Reporter Darian Trotter asked, “To those women who say this video is offensive and objectifies women you say what? I say they can’t move that fast, that’s why they feel that way, you know,” Travis Lyons jokingly replied.

SHAKETEAM has been dubbed New Orleans best, Thursday they talked technique.

“It really takes energy, hard work, you have to really be flexible, versatile, you gotta have a lot of energy,” Price proudly explained.

The video was reportedly recorded at Wal-Mart to bring Bounce to a larger audience.

The dance style that has been popular in New Orleans for generations is just starting to catch-on across the country.

“Bounce itself is a spread your legs, arch you’re back and you just dance,” Price demonstrated.

Bounce music has recently been featured on television shows like, “Ellen” and “So You Think You Can Dance.”

The dancer was from The Game Over Boyz. ‘Skip’ is out of New Orleans and is affiliated with this group.

They say Bounce, as controversial as it’s become with the Wal-Mart video, is a dance style that’s is just a part of the New Orleans culture.

“This is how we dance,” said Price.

It’s the style of dance you’ll see all over the city, girls do it, and some guys too; even babies bounce.

“And their parents right along go baby go, baby, go,” Stephanie Bertrand further explained.

They say that, is no different than this.

“If you see a kid coming down the street and they hear bounce music they will dance,” Bertrand said.

Trotter said, so if a baby can Bounce, “Can you teach me how to Bounce Dance? I would love to teach you how to Bounce Dance,” Price replied.

They showed me the male version, called Peter Pan, or Peter Piper seen here.

Donald Morris helped out by give us a beat, “Peter Pan, Peter Pan, Pan, Pan….. (laugh).” I love it,” Price said.

I’ll stick to my day job, but for these gals they hope the sky is the limit.

Trotter asked the groups manager, “Where do you take the group from here? Everywhere, everywhere that accepts them,” SHAKETEAM Donald Morris replied.

“If you’re going to do it, why not show the world what you can do,” Price said. “That’s what we do, we go everywhere.”

The manager for SHAKETEAM says the girls are getting calls and emails from as close as Texas , and as far away as Germany .

The group is booked in and out of state, through the end of the month.

If you’d like to contact SHAKETEAM you can visit their fan page, or face book page.

Just follow the links below.

SHAKETEAM FAN PAGE http://www.facebook.com/pages/ShakeTeam-FANS/186556014730132?ref=ts

NEW ORLEANS SHAKETEAM FACEBOOK PAGE http://www.facebook.com/shaketeam?ref=ts

SHAKETEAM TWITTER PAGE https://twitter.com/#!/ShakeTeam504

YA BOY BIG CHOO FAN PAGE http://www.facebook.com/pages/Ya-Boy-Big-Choo/348361698365?ref=ts

New Orleans recording artist Mr. Ghetto has generated local and national attention with his Wal-Mart video. WGNO has uncovered how the video was made, and why.

By now you’ve probably heard about the Wal-Mart video that’s raising eyebrows, generating millions of views on YouTube, and generating a swirl of controversy on the street.

Opinions vary.

Timothy Ward asked, “What you gonna bring bounce to Wal-Mart for?”

“It’s degrading to women,” Rachel Lewis said.

“I liked it, me, you heard me,” said O’Mille Sparks.

Regardless of where you side, most who’ve seen the Bounce Music video, wonder how the crew behind it pulled it off.

How could that go unnoticed? “It couldn’t, you had to have seen it and you should have reported it,” Lauren Williams said.

“It’s Wal-Mart,” Ward said. “How can you sneak and do anything?”

“Somebody working in the store let them do what they had to do,” Trinese Jack speculated.

A spokesman says, “The filming of the video was not authorized, and we don’t condone it.”

Last week, the entertainment manager defended the video…

“If you think about it, he’s teaching women in the song, how to keep the body clean, you know,” Travis Lyons jokingly said.

Now for a behind the scenes look at the video, we turn to a man who says he’s one of the crew members.

WGNO News Reporter Darian Trotter asked Marlon Hardon, “Were you ever stopped by security? No. Any workers? No. Management? None,” Hardon replied.

He says It took several days, and several attempts to discreetly get hours of footage.

A mini-DV recorder helped.

“The most famous shot is this here, with our hand like this, and it’s real steady,” Hardon said.

Store managers at the Tchoupitoulas location confirm only part of the video was filmed outside the store; but the crew ran into problems when they tried to record inside.

“We went in the morning, too many people,” Hardon explained. “We went there at night, too many people.”

So he says they taped the in-store footage at the less busy Harahan location during off-peak hours.

Hardon further explained, “When we went to Jefferson there were no greeters at the door, so we were like let’s get it in real quick.”

That explains the entrance, and the exit, but what the isles?

“There was no employees, we were shocked, we didn’t know where they was,” Hardon said.

He says there was no music inside, Mr. Ghetto lip-synced, and the dancers kept the beat in their heads.

Hardon explained, “The girls they can dance off anything, some of us might be ago, ago, ago in the background. The camera is like this and they’re just dancing but when we edit, Wally, Wally, Wally, Wally, Wally, Wally-World.”

“As it turns out the Wal-Mart video was not the first of its kind a similar video was previously filmed here at Home Depot,” Trotter said.

Hammer Time hit YouTube about a year ago (watch the video in the ‘Related Items’ area above).

Again, the crew covertly filmed inside a New Orleans store; using and dancing on top of store merchandise.

They did the same at Mc-Donald’s and at Lowe’s Home Improvement. But nothing took off like Wal-Mart.

Trotter asked Jack, “Home Depot? Nah, Wal-Mart, Wal-Mart, that’s the one,” she replied.

Hardon told us why filming at public retail stores was necessary to the crews success.

“For us to get the nationwide exposure we have to go to these big chains and we use those big chains to our advantage,” Hardon explained.

“Struggling artists I understand, but don’t bring it inside Wal-Mart; just keep it outside,” Williams said.

At last check the Wal-Mart video had more than 6 million views.

New Orleans rapper, Mr. Ghetto, has gained local and national attention for the ‘New Orleans Bounce’ video filmed here in the Crescent City. Speaking through his manager, he defends himself and the video that’s getting mixed reactions.

It is a video about a guy getting the girl, a video produced around Wal-Mart, and a video that quickly became an internet sensation when it was posted on YouTube just two weeks ago.

See the video by clicking the link in the related items to the left.

“I don’t think they’re all necessarily fans,” Rachel Lewis said.

“A lot of people like it, a lot of people don’t,” entertainment manager Travis Lyons said.

Soon after the video garnered attention, the song hit local airways.

“As soon as we played it, the power lines blew up and folks were calling and going crazy for it. We’ve had a constant request fro it pretty much ever since,” radio DJ Mike Swift said.

The high energy & repetitive beat is called Bounce Music. It’s also known as New Orleans Hip-Hop. It’s a form of music that’s been popular for generations. But this has even some natives asking why.

“Bounce music is good here in New Orleans ,” Alexis Harris said. “That’s how we dance, that’s what we listen to, that’s what we like but I don’t think it’s good to make a video in a public store.”

We showed the video to Glenn Fields. Right away, he identified the parts he liked.

“The dancers they nice but the kids,” Fields said.

But he’s worried about the impact the video might have on young children.

Fields said, “They looking at Wal-Mart as a grocery store and going to buy groceries and toys and everything, but if they see that video they’re going to look at Wal-Mart like its distributing sex or something, you know.”

Wal-Mart spokesman Lorenzo Lopez said, “The filming of the video was not authorized and we don’t condone it. We just don’t think it’s an appropriate activity in our stores.”

Which begs the question, how did rapper Mr. Ghetto pull it off? We turned to his manager Travis Lyons for answers.

WGNO News Reporter Darian Trotter asked, “Was it filmed during business hours, before or after? I really don’t want to get into that part of it; I just want to say it’s a blessing that happened for the kid,” Lyons replied. “It got him notoriety around the world I don’t want to dig that deep into it.”

But what he would say is that the video was never meant to be taken seriously.

“It was a bunch of kids having fun, never knew it would take off,” Lyons explained.

And take off it did.

Trotter asked, “Tell me about the women?”

“The sistas was doing their thing, doing New Orleans ,” Lyons replied.

Many will tell you New Orleans is synonymous with Bounce.

“It’s what our people love and it’s new Orleans 100 percent,” DJ Mike Swift said.

“But it’s not the music that some women find offensive, rather it is the lyrics and what the dancers are doing with their shopping carts,” Trotter said.

We showed it to Alexis Harris and Rachel Lewis.

“It’s degrading to women,” Lewis said.

“The ladies are disrespecting themselves by shaking on the camera in a store, where people shop,” Harris said.

Trotter asked Lyons , “So to those women who say this video is offensive and objectifies women you say what? I say they can’t move that fast that’s why they feel that way, you know, that’s how I feel my personal opinion you know,” Lyons jokingly replied.

But he did offer a more serious defense.

“This is something you can cut on your TV right now and see women shaking,” said Lyons .

Wal-Mart managers at the Tchoupitoulas location confirm part of the video was filmed in the store’s parking lot.

Robert Mayes, also known as ‘Mr. Ghetto’ he has an upcoming album, and hopes to use momentum from the Wal-Mart video to help move his career to the next level.

A 2009 New Orleans Bounce music video

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