Tulane, NOLA Brewing team up to launch new Green Wave Beer

Image courtesy Tulane Athletics

NEW ORLEANS – Tulane Athletics has partnered with NOLA Brewing Company to launch a new Helluva Hullaba-brew, Green Wave Beer.

Emblazoned with the angry wave and Green Wave marks on the 12-ounce can, the beer is currently in production and set to be available at Yulman Stadium for Tulane’s football home opener on Saturday, Sept. 2 against Grambling State.

Green Wave Beer will also be available in local restaurants and grocery stores starting in the fall.

Green Wave Beer is a filtered version of the more common Heffeweizen, a dry, wheat beer with a little hop bitterness that features unique banana and clove with no fruit added.

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“Green Wave Beer was designed with Tulane fans in mind,” said Kirk Coco, chief executive officer at NOLA Brewing. “Our goal is for alumni to be able to have a go-to beer to enjoy while tailgating and cheering on their favorite Tulane teams.”

NOLA Brewing Company is an official sponsor through IMG, the exclusive multi-media rights holder for Tulane Athletics.